BRAND STUFF
Developing your brand means building a suite of promises and personalities.
Your brand is the first thing people think or feel when they see your logo, products or marketing materials.
Brand is the half-life of how your company makes people feel.
We run workshops that deliver:
Sustainable brand building.
Finding the right promise, the right words and the right science to explain the sustainability elements iof your brand is not just hard it is fraught with legal and reputational risk. We run internal workshops to navigate these paths and develop a message that works.
Brand provocation.
Does your brand “promise” flow into action? We talk to customers, the public, and your team. We look at where your business doesn’t align with your brand, and we look at whether the brand aligns with the world and the direction its is moving in.
Brand development.
We start this with a brand audit. Where are the gaps in the way you present yourself and what you do? How can we close that gap?
Brand articulation.
You know who you want to be, what you want to say, how you want to present yourself. But you need help articulating it. We help you define a tone of voice, graphical representation, website content.